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At the 2023 Summit held yesterday Meta and Media Techannounced that it has signed a new partnership specifically for AR. The collaboration aims to increase the competitive advantage of both companies through a newly developed platform. This platform will power Meta’s AR titles. In terms of performance, efficiency and latency They will offer great promotions.
For those who missed it, the current Ray-Ban Meta AR glasses are powered by the Snapdragon AR1 Gen 1 chip, camera, and microphone. Although this device is very capable, it doesn’t offer the full AR experience of Meta’s vision for the future. MediaTek will be the key to this. Let us remind you that Meta has been working with Qualcomm for a long time in the field of augmented reality and virtual reality. Therefore, the new announcement comes as a big surprise to the industry.
It can breathe new life into the augmented reality market
Vice President of Meta Reality Labs during the event Jean Boufarhat“To make augmented reality glasses a reality”The necessity of a new platform MediaTek confirmed”The key to this“He described it as.” And the approved name also said: “In this field, high performance, low power consumption, low latency, and a compact design that fits the eyeglass form factor are needed.He said. Therefore, the new partnership can breathe new breath into the augmented reality market.
Details about when augmented reality glasses equipped with MediaTek chipsets or their features will be released have not been announced. However, previous leaks indicated that the next-gen glasses will have a built-in feature that will allow users to scan QR codes, read messages, and more. ”camera lens” She says he will have a screen. For this, closer By 2025 It has been pointed out.
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