AI email generators allow one to write better emails, faster.
Well-written emails can be incredibly powerful, allowing organizations to attract new customers and retain the ones they already have. Conversely, a poorly written email can reduce conversions and ultimately drive potential customers away from a brand altogether. Unfortunately, it's not always easy to get it right: writing effective emails takes skill, knowledge, attention to detail, and a lot of time. New AI email generators, though, promise to streamline the process of creating engaging, effective emails with relatively little effort and time. Here's a look at what AI software for email can really do, and a list of some of the great products on the market.
What is AI email assistant software?
AI email generators, sometimes known as email assistants or email writers, aim to automate the process of creating marketing or other emails and optimize the results to improve open rates, engagement and conversions. To improve.
Email generators work on similar principles to AI text generators like ChatGPT, but are designed specifically for writing emails. They are based on machine learning and natural language processing algorithms that analyze based on user cues what is needed in terms of both purpose and writing style, along with length, language and the like. They then use large datasets of previous emails with similar needs, along with other user-supplied data, to create a draft, learning from user feedback over time. Emails can be segmented for different customer demographics and personalized to individuals using the same technique based on data provided about an individual or customer group.
How can AI improve emails?
AI email generators don't just create emails themselves – as we've seen, they can help segment subscriber lists and personalize messages for individual prospects or customers. They can also optimize subject lines and calls to action, as well as schedule emails for the most appropriate times.
But their main function, of course, is to create the content of emails — and, here, they not only save time, but they can also improve the quality of emails. They ensure that emails are appropriate in tone and style, which helps create a professional image and consistent brand identity. They are also very helpful in cases of writer's block, offering suggestions when provided immediately. And most AI email generators can perform A/B testing, evaluating the performance of emails with different content variations and optimizing them in real time. In the long run, they can improve all of these functions based on the success – or otherwise – of previous emails.
Top AI Email Generators
There are dozens of AI email generators on the market, ranging from free products to very sophisticated – and often expensive – subscription packages. Many people are capable of writing other types of content as well.
Some of the more prominent email generators are:
Writer
One of the low-cost products on the market, Rytr provides more than 30 use cases and templates, along with formatting options, an AI content detector such as a plagiarism checker and customizable use cases.
One of the most widely used AI email generators on the market, Rytr can generate a wide range of content including articles and social media posts as well as emails. There are different pricing plans, ranging from a basic free version to a premium package that costs more than $24 per month.
After selecting a language, the user can choose from over 20 preset voices, from “formal” to “casual” to “funny” to “impressive” or create their own. They can then provide a sentence, phrase or keyword as a starting point, while choosing how “creative” the AI should be. Editing tools include the ability to shorten, expand, refine, and replace various elements. Rytr can generate three different formats of the same content, and has multiple formatting options and a plagiarism checker. The package scores highly on review sites, where it is praised for its high-quality content and effectiveness in multi-channel promotion.
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Jasper offers a wide range of templates for blogs, websites and advertisements as well as emails. It integrates with Grammarly, includes a plagiarism checker and supports voice prompts.
A basic Creator pricing plan costs $39 per month per set, a Pro version adds more branded sounds and other features for $59 per month per set, and a Business package that provides additional control for organization. , developed with security, team training and tech support. It's highly rated for email marketing campaigns, with A/B testing for subject lines, calls to action and email body content — the company claims, for example, that customer goose-heads Insurance has increased its email click-through rate by 22%. package into its marketing workflow. Jasper is also widely used for customer support, especially by smaller companies.
Copy.ai
Copy.ai offers a range of features designed to optimize email content, including a sentence rephraser, formatting tool and tone checker. Other features include email templates, automated email campaigns and analytics.
There is a free version, which offers only the basic features and is intended for people who want to try before they buy, with a starter package for one set costing $36 per month and an advanced plan offering five sets. is, with additional features such as more than 15 marketing workflows and sales workflows, priced at $186 per month. With more than 10 million users, the company says it's targeting marketing managers, coordinators and assistants who are specifically looking to create promotional emails, cold outreach or lifecycle messages.
Fluorite
With multiple AI templates, Flowrite generates three distinct, personalized emails for each request with grammar and spell check functions.
It's popular with individuals and small teams, with a lightweight version offering 200 messages a year for just $4 per month. The $12 per month premium package gets it up to 2,000 messages, while unlimited messaging is $24 per month. There is a free trial for all of them. Meanwhile, enterprise packages can be tailored for a specific organization. Flowrite is compatible with Gmail, Twitter, Outbox, Linkedin, MailChimp and other platforms. Top use cases recommended by the company include influencer outreach, link building outreach, PR outreach and project status updates for clients.
Hypotenuse
Hypotenuse includes HypoChat, an AI chatbot to help generate email responses. It offers Shopify integration, and can generate optimized product descriptions as well as other types of content such as blog articles, social media and ads.
An individual package costs $29 per month and allows 50,000 words, with the $59-per-month five-user package increasing that to 120,000 words and adding additional features. The company also offers customized packages. This is good for users who produce a wide range of emails as well as written content. It claims that a marketing agency client saved more than 80% of their time by automating workflow and writing tasks.
The bottom line
AI email generators promise to take the edge off creating emails, offering fast, tailored content with just a few clicks. There is a wide range of packages with varying levels of sophistication and price, with many offering a free or very cheap basic version for those who want to try before committing.