J. Scott Campbell warns artists about leaving Instagram over AI concerns

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Superstar comic book artist J. Scott Campbell took to his Facebook account this weekend to sympathize with his fellow artists who are upset over the fact that Meta's social media platforms are using generative artificial intelligence to post on those platforms. (AI) are using it to train artwork, while making some compelling arguments as to why, for now, they should be limited to major social media platforms like Instagram, Facebook, and X (formerly Twitter). was known) but remains.




Campbell made the announcement earlier by sharing that he has now created an account on Kara, a social media platform for artists specifically to not allow creative AI art to be shared on its platform. is designed. Campbell noted his concern with the news that Meta is now using posts on Facebook and Instagram to train creative AI art. He simply believes that artistes should not be too quick to abandon platforms that are valuable to artists in an industry where being seen is crucial to their success.

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Campbell's main point is that, as frustrating as Meta's decision can be, artists want to take their emotional reactions out of the equation, explaining, “While I certainly understand the principled actions and weighted decisions. I am and respect what others in my field are doing to get out. Instagram on Meta's AI image scraping policies, I will strongly encourage people who make a living from their artwork, even if they Don't make any big decisions, whether it's using IG as a hiring portfolio or as a way to promote my art business. So emotionally.”

He added, “I get it, the slow pace of AI is scary and we're all inclined to fight it. But I'm not sure I'd want to put my artwork away from the world on small upstart, untested platforms. But hiding is a wise choice.”


Campbell, already a superstar comic book artist since his breakout success. General 13 In the 1990s, he was at the forefront of using his popular artwork not only for comic book companies and comic book retailers, but also sold directly to them, and he describes it as one of the biggest social media influencers. Being on the platform was an important part of him. Success, “I've been a successful art entrepreneur for decades; making art as a living is always a mixed bag of compromises. I don't think anyone with success on the Internet can hide from it. One or the other. As toxic as social media can be, it was a complete game changer for me as an artist to grow my business and grow my audience and I'm not at the point where I'm a decade into growth. . Instagram, Facebook, or Twitter (X) so easily.”


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What is Cara, and what is its position on AI art?

Again, Campbell is a fan of Cara's message, and IS on the new platform, noting, “I'll do my best to post there, monitoring if the platform works,” but He just wanted to make it clear that he's not advocating jumping ship until it's clear that alternative sites can help artists in the same way that major sites can, pointing out, “[W]As I root for more competition in this area, I've lost count of the number of Instagram killers we've all collectively announced we're jumping on, just weeks after the bug hit us. And there was a lack of engagement. Totally defeated.”


Cara, for her part, describes herself as:

Cara is a social media and portfolio platform for artists.

With the widespread use of generative AI, we decided to create a place that filters generative AI images so that those who want to find authentic creations and artwork can easily do so.

Many platforms currently accept AI art when it's not ethical, while others have promised “no AI forever” policies without considering the scenario where the workplace may be in the coming years. Such technologies can be adopted.

The future of the creative industries requires insight and support to help artists and companies connect and work together. We want to fill the gap and create a platform that we will enjoy using as creators ourselves.

Our stance on AI:

  • We disagree with generative AI tools in their current unethical form, and we will not host AI-generated portfolios until the ethical and data privacy issues surrounding datasets are resolved through regulation. It is not done.
  • In the event that legislation is enacted to expressly protect artists, we believe that AI-generated content should always be clearly labelled, as the public will always have access to human-made art and media easily. Must be searchable.


Campbell also recommends that artists create mailing lists of loyal customers, so they can engage directly with their fans without the need for social media platforms.

Source: J. Scott Campbell via Facebook

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