As more and more people use OpenAI's ChatGPT and other chatbots to find information, AI companies are trying to find ways to get up-to-date, helpful and accurate information into their products. AI models still often generate false information, so relying on third-party news content is one way to increase the reliability of AI responses.
News organizations, for their part, are nervous that more and more people will use AI to get their news, take away traffic and subscribers from their websites, and further damage their businesses. Already shaken by the rise of social media.
“We believe that people searching with AI models will be one of the primary ways people navigate the web in the future,” Atlantic CEO Nicholas Thompson said in an announcement on the magazine's website.
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But not everyone in the publishing business agrees. The deals represent a growing divide within the journalism and publishing world, with some organizations suing OpenAI for using its content to train AI algorithms without paying, and others suing the AI company for breaking news. sells content for a portion of the growing AI revenue.
Some news organizations, including the New York Times and several newspapers owned by investment fund Alden Global Capital, have sued OpenAI for using their copyrighted work to train its AI algorithms, and authors, artists and Joining a group of musicians fighting against what they see. Big wave of theft by tech companies.
OpenAI and others Tech companies like Google and Meta trained the AI models that power their chatbots by scraping much of the web without payment or permission. The tech companies all argue that training on the scraped data is legal under fair use — a concept in copyright law that allows content to be reused if it's sufficiently altered.
But OpenAI also needs access to fresh content from behind news site paywalls to keep its chatbots up-to-date and helpful—and these content deals help the company accomplish that. Soon, when users ask ChatGPT for news updates, they'll see headlines, article sections and links to news sites that have partnered with it. Company.
Less than a week before the deal, The Atlantic published an opinion piece by Jessica Leeson, a longtime tech journalist and founder of the tech news site The Information, in which Leeson argued that news organizations should be able to negotiate contracts with OpenAI. Incompetent to sign.
“For as long as I've reported on Internet companies, I've seen news leaders try to mold their businesses to the will of Apple, Google, Meta,” Leeson wrote. “It never, ever works out as planned.”