The healthcare sector is undergoing significant change due to rapid technological advancements and innovative solutions.
This growth in healthcare innovation has been driven by several factors. First, the increasing prevalence of Chronic diseases And an aging population has put enormous pressure on healthcare systems worldwide, emphasizing the need for more efficient and accessible care.
Additionally, growing consumer expectations for personalized and convenient healthcare experiences have forced providers to rethink traditional approaches and embrace digital solutions.
As a result, there has been a proliferation of digital tools and technologies that aim to revolutionize the way healthcare is delivered and experienced.
TelemedicineFor example, providing remote access to healthcare services has been a game changer, enabling patients to consult healthcare professionals from the comfort of their homes. . Wearable devices And health apps have empowered individuals to monitor their health in real time, facilitating proactive healthcare management and preventive interventions.
Unified digital platform Also expanding the healthcare journey by offering a central hub for consumers. Medication managementMake payments, communicate with insurers and providers, and access comprehensive coverage information, all within a single platform. This not only saves patients valuable time but also removes the frustrations that are often encountered. Navigating the complex health care system.
Additionally, artificial intelligence (AI) and machine learning are transforming healthcare by enabling data-driven decision-making, predictive analytics, and personalized treatment recommendations. These technologies hold great promise in improving clinical workflow, increasing diagnostic accuracy and improving patient outcomes.
As evidence of a growing trend, Salesforce recently introduced An AI-powered platform designed to leverage data from healthcare organizations. The platform aims to enhance and personalize patient care as well as reduce the administrative and operational burdens faced by healthcare providers and care teams.
Commenting on the news, Amit Khanna, Salesforce SVP and General Manager for Health said, “New data, AI, and CRM [customer relationship management] The features help reduce administrative and operational burdens for healthcare providers and care teams, leading to better outcomes for their patients.”
In a November interview with PYMNTS, Kalle Conneryd-LundgrenCOO at a health tech firm Curryechoing similar sentiments, describing a portion of the tasks performed by the clinician “total waste” With their time, they contribute little to patient care.
Conneryd-Lundgren told PYMNTS that “about 70% of all the work they do could be handled by someone other than a highly trained physician,” citing unnecessary administrative duties such as referrals. Researching, scheduling appointments, or consulting medical guidelines.
He said AI reduces time spent on low-cost, non-clinical tasks that limit patient interactions with clinicians, allowing healthcare professionals to provide quality care and meaningful patient engagement. Allow more focus on developing relationships.
“Freeing up space for patients leads to higher quality care, happier patients and happier physicians. And that’s exactly what we’re seeing as a result of using new technologies in our systems,” he said.